When on the prowl for that perfect hiking outfit
, quality is a big seller. The nature of backpacking wears out clothes like no ones business and knowing that a product is going to last you the length of its expected life
is a must before purchasing. Patagonia is one of those brands whose products withstand the test of time. In fact, when a product does begin to fail, they are pretty big on fixing it instead of buying a new one. This is because they are a company who values sustainability over profit. The materials they use are sourced as responsibly as possible. They strive for the production of each garment to be as honest and fair to everyone involved as possible. Sure, Patagonia's prices may occasionally be a bit higher than an equivalent product, but that product will fall apart in no time flat and was made in a sweat shop with dyes that contaminate the local drinking source. On the other hand,1% of Patagonia's sales (profit or no profit, each year, every year) are distributed to grassroots organizations fighting for the conservation and protection of innumerable stretches of land, groups of native people, animals on the brink and plants threatened to extermination. We don't know about you guys, but we will pay a few more bucks for a better product made by a company that cares about what we care for! Read more about Patagonia's Practices!